Going live enables real-time interaction with your audience. Viewers can ask questions, leave comments, and provide immediate feedback, fostering a sense of community and connection.
Social media platforms often prioritize live content, showing it prominently in users' feeds. This can result in increased visibility and reach, helping you attract a larger audience.
Live sessions create a sense of urgency. Viewers know that the content is happening in the moment, encouraging them to join in and not miss out.
Engage with your audience in real-time and gather immediate feedback on your products, services, or content. This can be valuable for making on-the-fly adjustments or improvements.
Going live provides an opportunity for collaborations with other individuals or brands. You can invite guests to join your live session, expanding your reach to their audience as well.